
Building a Strong Email Marketing Campaign as a Freight Broker
With over 40 years of proven effectiveness, email campaigns are time-tested marketing strategies that are still important today. Email marketing is an excellent way for

With over 40 years of proven effectiveness, email campaigns are time-tested marketing strategies that are still important today. Email marketing is an excellent way for

Social media is a powerful marketing tool. Nearly everyone uses social media to connect with friends and family, document their lives, stay updated with news,

Supply chain disruptions are inevitable; the most effective way shippers can handle them is to confront them head-on. A proactive and direct approach requires understanding

Human relationships are crucial to success in many industries and areas of life, freight logistics included. The core foundation of freight brokerage is strong relationships

Shipper partnerships are essential for freight brokers, but not all shippers are the same. Before committing to doing business, ensuring the shipper is a good

Everyone involved in the logistics industry can benefit from a reduction in cargo theft. There are many ways to prevent and protect against cargo theft.

Freight claims are a significant pain to shippers, receivers, and carriers. Everyone who has a stake in the shipping process can benefit from understanding freight

When shipping freight, it is helpful to anticipate the job’s total price accurately. The fees connected to shipping and receiving are a significant portion of

Savvy shippers are always looking for ways to manage shipping costs. There are many different strategies to consider, and one of them is freight consolidation.

These days, many shippers face the decision to use digital freight matching technology, partner with a freight broker, or coordinate shipping in-house. For some companies,

When shipping freight, the parties typically work hard to avoid loss, damage, or theft of the goods. But these are not the only things to

Being a freight broker is a rewarding and growthful career, but it isn’t entirely clear how to get started for many. If you have a

With the right freight broker, your business can take advantage of many benefits, including lowering freight costs, reducing empty miles, moving freight quickly, proactively addressing

Shipping is a significant part of society. Nearly everything we use for business and daily life is transported by a truck at some point. An

Now that the world is moving on from the pandemic, supply chain trends are evolving, and there is a search for a new equilibrium. But

There are countless acronyms in the freight logistics industry…3PL vs. 4PL, B/L, QVW, LTL vs. FTL, and more. If you are involved in the logistics

Both inbound and outbound pertain to the transportation of goods and are critical processes for every business that deals with physical goods. Inbound and outbound

Freight brokers and freight forwarders are both a part of the logistics industry, and the titles sound like they could possibly refer to the same

Customer service is an art form. While there are many ways to describe and evaluate customer service, it really is something that must be felt

The supply chain has countless complex, interconnected moving parts and stakeholders with distinct responsibilities. It is in the best interest of everyone involved in the

Both dispatchers and freight brokers play important roles in the movement of freight. Although it is easy and common to conflate the two roles, and

According to the U.S. Federal Highway Administration, adverse weather is the second largest cause of non-recurrent congestion. In metropolitan areas, truck drivers lose approximately $3.4

To be a successful freight broker, it is essential to anticipate future trends. If you are another transportation logistics industry stakeholder, keeping tabs on freight

Trucking is one of the most resilient and dependable freight transportation methods in the United States. The trucking industry has undergone many changes throughout the

If you are looking to improve your performance as a logistics account executive or get an idea of what it is like to be in

Logistics account executives are important leaders in logistics companies, drive business growth, and significantly impact the customer experience. Whether you are looking to become a

As a freight broker, you connect shippers and carriers, but how do you make that happen? How do you take your freight broker business from

No policy or rule stands in the way of shippers coordinating the movement of their freight. Shippers have access to load boards, shipper lists, and

Whether you are a driver or freight agent, staying informed about trucking news is essential. If you have been in the industry for a while,

Too commonly, truckers must drive back from a job with an empty trailer. These empty miles are impractical, wasteful, and a missed opportunity for profit.

The key to being a successful freight broker is to focus on business growth. One of the best ways to drive business growth is by

As a freight broker, finding new shipper leads can take a lot of work. Terms like load boards and shipper lists often come up, but

Freight brokers have many responsibilities and tasks they need to manage skillfully. They need to market their services, prospect for clients, maintain relationships with carriers,

There are many important terms that freight brokers, and those who work with freight brokers, need to understand. In this guide, we highlight key freight

The great thing about being a freight broker is unlimited growth opportunities. New and experienced freight brokers can increase their earnings and boost success by

Freight brokers are responsible for the loads they arrange and must be licensed to bear such significant liability. A license gives a broker the authority

Freight brokers are not paid by the hour. Instead, they are paid based on the loads they cover. So, how do freight brokers find loads?

A freight broker’s key responsibilities entail connecting shippers and carriers to arrange the safe and efficient transport of loads. In order to find shippers, freight

To grow your freight brokerage business, you need to generate shipper leads and close deals. These responsibilities must be fulfilled while successfully arranging for the

Have you ever worked in an environment where the competition was cutthroat and it seemed like everyone was out to get you? In this kind

Let’s face it, the logistics and transportation industry keeps the world turning. We need trucks, trains, and ships to get food on our table, put

The title “Account Executive” sounds incredibly prestigious, and it is. But would it surprise you to learn that there are entry-level account executive roles? Well,

Intermodal vs. Multimodal: What Are The Differences? When you are looking to move freight most efficiently, you will likely come across the terms intermodal and

6 Benefits of Becoming a Logistics Account Executive The freight logistics industry is full of many appealing, lucrative, and secure jobs. If you have a

How To Become a Sales Account Executive The logistics industry is full of many types of jobs, and almost every single one is in high

What Does 3PL Mean? Third-party logistics (3PL) is a growing industry both in the United States and across the globe. In 2020, the United States

It is common for freight brokers to receive pay based on commission. To determine your take-home pay, it is helpful to how commission is calculated. If you are looking to grow in the freight industry, it is helpful

If you were to poll a random group of people about the definition of drayage, how many of them would be able to give you an answer? Even though drayage trucking is one of the most important steps in supply chain logistics

If you are a business owner who is looking to improve your company’s logistics by partnering with a fulfillment provider, you have likely encountered the terms ‘3PL’ and ‘4PL.’ It is important to understand the differences between the two types of outsourcing

When you need to transport your goods, you may be wondering if your business needs an asset-based carrier. Asset-based carriers provide a multitude of services

If you are looking for a job in freight logistics sales or customer relations, you have likely come across the terms “account executive”